This course is designed to train executives and marketing professionals on a technology for surveys—in other words, how to truly find out what customers need and want.

The technology taught on this course includes proven methods for monitoring emotional responses in surveys and marketing campaigns and most importantly, how to use these to get your message across.

It covers the basics of promotion and marketing and public relations and how to use surveys to stand out, communicate and thrive.

Additional information

Hard cover pack, ring binder.
Produced in the USA.

English, Hungarian, Russian